Crossmedia Production
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Course code
BFM6136.FK
old course code
BFM6136
Course title in Estonian
Ristmeedia sisutootmine
Course title in English
Crossmedia Production
ECTS credits
4.0
Assessment form
Examination
lecturer of 2023/2024 Spring semester
Not opened for teaching. Click the study programme link below to see the nominal division schedule.
lecturer of 2024/2025 Autumn semester
Not opened for teaching. Click the study programme link below to see the nominal division schedule.
Course aims
The aim of the course is:
- to support the study of theory and practice of crossmedia production;
- to familiarize students with methods and processes of development of crossmedia content;
- to provide tools for the development of crossmedia content for different media platforms.
Brief description of the course
The course examines theory and practice of development of crossmedia content in the context of various media institutions. Under the supervision of the course instructor, students will work in groups throughout the semester to practice the process of developing creative content for different media platforms. The outcome of the course will be the development and presentation of a document (Transmedia bible) describing the various part of the crossmedia final project.

In order to reach this goal, the course is organized in a series of seminars.
Learning outcomes in the course
Upon completing the course the student:
- has knowledge of fundamental differences among projects spreading across media;
- has ability to develop a coherent transmedia narrative unfolding across platforms;
- has ability to choose the best suiting crossmediatic strategy for the chosen narrative;
- has aware of the main issues related to audience engagement across platforms.
Teacher
Alessandro Nani, MA
space