TLÜ ÕIS

Introduction to Crossmedia Environments

Course code

BFM6133.FK

old course code

BFM6133

Course title in Estonian

Sissejuhatus ristmeediasse

Course title in English

Introduction to Crossmedia Environments

ECTS credits

4.0

Assessment form

Examination

lecturer of 2026/2027 Autumn semester

Alessandro Nanì (language of instruction:English)

lecturer of 2026/2027 Spring semester

Not opened for teaching. Click the study programme link below to see the nominal division schedule.

Course aims

The overarching goal is to provide an overview of crossmedia communication and development. The course is interdisciplinary and introductory in concept and implementation concerning what crossmedia communication is and how it can be applied. The main aim is to develop a theoretical framework for understanding how crossmedia production works.

Brief description of the course

The course provides a theoretical and practical overview of the field of cross-media. It examines the characteristics of different media platforms, content production processes, and media networks. Through lectures and seminars, students analyse the role of cross-media in society, its development trends, and its economic and socio-cultural impact. As part of the coursework, students conduct field-specific analyses that support a deeper understanding of the contemporary media landscape.

Learning outcomes in the course

Upon completing the course the student:
- analyses and interprets the theoretical frameworks of cross-media and the role, perspectives, and development trends of cross-media in contemporary society;
- distinguishes and compares the characteristics of different media platforms and explains the operating principles of cross-media networks;
- critically evaluates the economic, socio-cultural, and audience-related contexts of cross-media and their impact on different target groups;
- systematises knowledge of content production processes and environments, applying it to the analysis of field-specific phenomena;
- formulates and explains current issues and development trends related to cross-media on the basis of theoretical approaches.

Teacher

Alessandro Nani

The course is a prerequisite

Crossmedia Production (BFR6001.FK)
Crossmedia Production (BFM6136.FK)
Crossmedia Production Workshop I (BFM6155.FK)

Study programmes containing that course