Course title in Estonian
Course title in English
approximate amount of contact lessons
lecturer of 2019/2020 Autumn semester
õppejõud on määramata
lecturer of 2019/2020 Spring semester
Aile Möldre (Estonian) ordinary course
To enable the students to get an overview about the trends of publishing in the world and in Estonia in oder to orient amongst the different content providers and their production
To create preconditions for understanding publishing as part of creative economy and cultural industries
To introduce the phases and agents of publishing, the most notable publishing firms in Estonia and in the foreign countries
To create prerequisites for acquiring knowledge on the development of bookselling and printing
Brief description of the course
Publishing as part of the intellectual system of the society and as part of the creative economy. The structure and functions of publishing. Copyright issues in publishing. Different types of publishers and theor production, scholarly publishing. Trends in international publishing after World War Two. Costs of book production and pricing. Public book policy. Principles and centres of book statistics. Freedom of expression and censorship in the modern world. The development of printing. The special features of book trade and its channels.
Reading of the articles and other sources suggested in the lecture materials, pratical assignments, preparations for seminars, essay on the the chosen topic.
Learning outcomes in the course
At the completion of the course the student:
knows the trends of publishing, bookselling and printing and is aware of legal, cultural, economic and other factors influencing these activities
is familiar with the publishing process, its participants, phases and functions
is able to orient among the leading publishers active in different types of publishing, above all in scholarly publishing
Final grade is calculated on the basis of the written examination paper and the essay written on the chosen topic.
Zaid, G. (2011). Liiga palju raamatuid : lugemine ja kirjastamine külluse ajastul. Tallinn : Kultuurileht.
Breede, M. H. (2008). The brave new world of publishing : the symbiotic relationship between printing and book publishing. Oxford : Chandos.
Greco, A.N. (2005). The book publishing industry. Mahwah, London: Lawrence Erlbaum Associates.
Roosendaal H. E., Zalewska-Kurek K., Geurts P. A. Th. M. and Hilf E.R. (2009). Scientific publishing : from vanity to strategy. Oxford [etc.] : Chandos.
The future of the book in the digital age. (2006).Oxford: Chandos.
Ansper, K. (2014). Eesti autori Kaur Kenderi romaani "Yuppiejumal" ingliskeelse tõlke "Petty God" väljaandmine : diplomitöö. Viljandi : TÜ Viljandi Kultuuriakadeemia.
Feather, J. (2003). Communicating knowledge: publishing in the 21st century. München: Saur.
Kist, J. (2009). New thinking for 21st century publishers: emerging patterns and evolving stratagems. Oxford : Chandos.
Kovač, M. (2008). Never mind the Web : here comes the book. Oxford : Chandos.
Thompson, J.B. (2005). Books in the digital age. Cambridge; Malden: Polity.