Corporate Identity
Course code
SRM6009
old course code
SRM6009
Course title in Estonian
Firmastiil
Course title in English
Corporate Identity
ECTS credits
4.5
Assessment form
Examination
lecturer of 2023/2024 Spring semester
Not opened for teaching. Click the study programme link below to see the nominal division schedule.
lecturer of 2024/2025 Autumn semester
Not opened for teaching. Click the study programme link below to see the nominal division schedule.
Course aims
Major. The aim of the course is to develop skills for working out a strategy of corporate identity for an establishment or an organisation and the sign system supporting it.
Brief description of the course
During the course the following topics will be dealt with: organisational culture, company style, corporate identity and its elements, the book or manual of style.
Learning outcomes in the course
Upon completing the course the student:
Teoreetiline alus ja ajalugu loenguna; konkreetse korp.identiteedi manuali koostamine ja kujundamine prakitilise tööna (hõlmab ka kujundusprogrammide kasutamise algõpetust).
Teoreetiline alus ja ajalugu loenguna; konkreetse korp.identiteedi manuali koostamine ja kujundamine prakitilise tööna (hõlmab ka kujundusprogrammide kasutamise algõpetust).
Teacher
õp Helin Sepa
Prerequisite course 1
The course is a prerequisite